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Sunday, March 2, 2014

Quantitative Marketing and Economics

Published/Hosted by: SPRINGER
Online ISSN: 1573-711X
Print ISSN: 1570-7156
Country: United States
Frequency: 4 issues per year
Impact Factor: 1.276 (2012)

About Journal
Quantitative Marketing and Economics (QME) publishes research in the intersection of Marketing, Economics and Statistics. Our focus is on important applied problems of relevance to marketing using a quantitative approach. We define marketing broadly as the study of the interface between firms, competitors and consumers. This includes but is not limited to consumer preferences, consumer demand and decision-making, strategic interaction of firms, pricing, promotion, targeting, product design/positioning, and channel issues. We embrace a wide variety of research methods including applied economic theory, econometrics and statistical methods. Empirical research using primary, secondary or experimental data is also encouraged.

Submission Process
Submit manuscripts online at https://www.editorialmanager.com/qmec

General Guidelines for Authors
Manuscripts should be submitted in Word. Use a normal, plain font (e.g., 10-point Times Roman) for text. Use italics for emphasis. Use the automatic page numbering function to number the pages. Do not use field functions. Use tab stops or other commands for indents, not the space bar. Use the table function, not spreadsheets, to make tables. Use the equation editor or MathType for equations. Save your file in docx format (Word 2007 or higher) or doc format (older Word versions). Manuscripts with mathematical content can also be submitted in LaTeX. LaTeX macro package (zip, 182 kB)

REFERENCES
Follow the examples:

Journal article
Harris, M., Karper, E., Stacks, G., Hoffman, D., DeNiro, R., Cruz, P., et al. (2001). Writing labs and the Hollywood connection. Journal of Film Writing, 44(3), 213–245.

Article by DOI
Slifka, M. K., & Whitton, J. L. (2000) Clinical implications of dysregulated cytokine production. Journal of Molecular Medicine, doi:10.1007/s001090000086

Book
Calfee, R. C., & Valencia, R. R. (1991). APA guide to preparing manuscripts for journal publication. Washington, DC: American Psychological Association.

Book chapter
O’Neil, J. M., & Egan, J. (1992). Men’s and women’s gender role journeys: Metaphor for healing, transition, and transformation. In B. R. Wainrib (Ed.), Gender issues across the life cycle (pp. 107–123). New York: Springer.

For detailed guidelines, click here.