Published/Hosted by: Springer
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Print ISSN: 0092-0703
Online ISSN: 1552-7824
Country: United States
Impact Factor: 2.570 (2012)
Impact Factor: 2.570 (2012)
About Journal
The Journal of the Academy of Marketing Science (JAMS) is devoted to the study and improvement of marketing and serves as a vital link between scholarly research and practice by publishing research-based articles in the substantive domain of marketing.
Manuscripts submitted for publication consideration in JAMS are judged on the basis of their potential contribution to the advancement of the science and/or practice of marketing. In order for a manuscript to be published in JAMS it must, at the minimum, meet the following criteria:
Focus on a substantive issue in the domain of marketing
Offer fundamentally new insights that advance the field
Be literature-based and scholarly
Demonstrate conceptual rigor
Provide evidence of methodological rigor, if an empirical piece
Submission Process
General Guidelines for Authors
Manuscript must be typed in 12-point size, double spaced with 1" margin. Each page should be numbered. Cover page should include title, keywords, each author's name, each author's affiliation, complete address, telephone number, fax number, e-mail address. The cover page of the manuscript showing the author’s name and affiliation is removed by the JAMS Office before the manuscript is sent to reviewers in order to ensure objectivity. Please do not identify the author(s) in the body of the paper either directly or by citation. Provide an abstract of not more than 150 words. Indicate table and figure placement within text. Each table should be typed on a separate page at the end of the article. Tables should be typed flush with the left-hand margin and have proper labeling of axes, column headings, and other notations. The table number and title should be typed on separate lines. Tables should be free of cells or other dividing elements.
References
The journal follows the APA style in referencing. See examples:
Journal articles:
Bagozzi, R. P. (1995). Reflections on relationship marketing in consumer markets. Journal of the Academyof Marketing Science, 23, 272–277.
Bagozzi, R. P., & Yi, Y. (1988). On the evaluation of structural equation models. Journal of the Academy of Marketing Science, 16, 74–94.
Books:
Aaker, D. A. (1991). Managing brand equity. New York: Free Press.
Park, J.-W., & Kim, K.-H. (2001). The role of consumer relationships with a brand in brand extensions: Some exploratory findings. In M. C. Gilly & J. Meyers-Levy (Eds.), Advances in consumer research (pp. 179–185). Valdosta, GA: Association for Consumer Research.
Online documents:
UNICEF. (1998). The state of the world's children. Retrieved May 15, 2009 from
http://www.unicef.org/sowc98/mainmenu.htm
