Published/Hosted by: John Wiley & Sons, Inc
Online ISSN: 1745-6606
Country: United States
Impact Factor: 1.047 (2012)
About Journal
The Journal of Consumer Affairs (JCA) contains scholarly research and professionally informed opinions that involve analysis of individual, business, and/or government actions that can affect the interests of consumers in the marketplace. Topics must be addressed from the consumer's point of view but a variety of approaches are appropriate, including education, economics, nutrition, public policy, consumer psychology and marketing. However, JCA is not a journal of marketing management, broad economic theory or general consumer psychology. Our origins are with the consumer protection movement, and the focus for papers in terms of both research questions and implications must involve the consumers’ interests. However, a study on what interests segments of consumers is NOT a study of the consumers' interests. We do not publish studies or findings if the primary value is for market segmentation or business management, nor do we have much concern for problems of profit maximization.
Submission Process
Send your paper as an attachment to: JCAedit@auburn.edu
General Guidelines for Authors
Prepare two files in MS Word 2002 or 2003. (1) a 1-page file of the manuscript title page with the title of the paper, all authors' job titles and affiliations, contact author's address, phone and fax numbers and e-mail address, plus any acknowledgments; (2) a file with the full manuscript excluding the title page, deleting all Word tags identifying the author under "File" "Properties" and removing all reviewer information and comments from "Track Changes". Double-space all text, including endnotes and quoted material, except text that occurs with visuals (tables and figures) or in an accompanying note to a visual.
All manuscripts must be accompanied by an abstract, not to exceed 100 words, including “Bits, Briefs, and Applications” articles. Tables and figures (illustrations) should not be embedded in the text, but should be included as separate sheets or files.
References:
References, citations, and general style of manuscripts should be prepared in accordance with The Chicago Manual of Style. See Examples:
Journal entries
Crowne, Douglas P., and David Marlowe. 1960. A New Scale of Social Desirability Independent of Psychopathology. Journal of Consulting Psychology, 24 (August): 349–354.
Verton, Dan. 2001. Identity Theft Skyrockets, but Less Than 1% Occur Online. Computer World, 35 (7): 7.
Moore, David J., Jerome D. Williams, and Williams J. Qualls Sr. 1996. Targeted Marketing of Tobacco and Alcohol Related Products to Ethnic Minority Groups in the U.S. Journal of Ethnicity and Disease, 6 (Winter/Spring): 83–98.
Books
Bruner, Gordon C., II, and Paul Hensel. 1992. Marketing Scales Handbook: A Compilation of Multi-Item Measures. Chicago: American Marketing Association.
Cox, Ted F., ed. 1967. Risk Taking and Information Handling in Consumer Behavior. Cambridge, MA: Harvard Univ. Press.
Websites
Carter, Colin A. and Guillame P. Gruere. 2003. International Approaches to the Labeling of Genetically Modified Goods. Choices, second quarter. http://www.choicesmagazine.org/current/2003-2-01.htm.
General Election Online Voters’ Guide. 2002. http://www.sos.state.us/elections/nov52002/guide/measures/m27.htm.
For detailed guidelines, click here.
